Discover how Wild Events & Consulting helps wedding venues stand out and book more high spend weddings using our signature 4 step WILD Blueprint.

Attracting higher spend couples isn’t about slashing prices or chasing every enquiry, it’s about becoming irresistible to the right audience.

After years of working inside hotels and venues, I know the struggle: enquiries ghosting, unpredictable bookings, and marketing that feels scattershot.

That’s why I created the WILD Booking Blueprint, a simple, structured system that helps venues position themselves for success, attract their dream couples, and convert enquiries into confirmed bookings.

Here’s how it works:

Step 1:

W – Work Your Brand & Offers

Before you invest in marketing, you need a foundation that actually converts.

We review:

• Your brand positioning: does it reflect the level of weddings you want?

• Your packages: do they speak to couples who value quality, design, and guest experience?

• Your pricing strategy: does it align with your ideal spend level?

• Your competitors: where can you stand out?

This isn’t about being the cheapest venue, it’s about communicating value clearly and confidently.

Step 2:

I – Ignite Your Marketing Magnet

Once your offers are aligned, it’s time to put your venue in front of the right eyes.

We focus on:

• SEO friendly listings (Hitched, Bridebook, Coco, Google Business)

• Website & social visibility with faceless friendly strategies if you don’t want to be the face of your brand

• Blog & email content calendars that drive organic traffic

• Optional ad strategies to reach a highly targeted audience

This is about becoming findable and memorable, not shouting into the void.

Step 3:

L – Lead Conversion Mastery

You’ve caught their eye, now you need to win their hearts (and booking forms).

We design:

• High impact enquiry email templates that prompt replies

• CRM automation (Wix or HubSpot) to nurture leads automatically

• Ghosting re-engagement campaigns to revive cold enquiries

• Show round sales training so you and your team can confidently close bookings

Many venues lose bookings simply because follow up stops too soon. This step changes that.

Step 4:

D – Deliver & Dominate

After the systems are in place, we review what’s working and optimise further.

This includes:

• Tracking enquiry and conversion metrics

• Supplier collaborations and PR opportunities for additional visibility

• Ongoing content and campaign support (if you want a long term partner)

The goal? To make sure your marketing grows with you and stays ahead of wedding trends.

Why This Works?

Unlike generic marketing plans, the WILD Blueprint was built inside wedding venues. It combines operational insight with strategic marketing, meaning it actually fits the reality of running a busy venue.

It’s designed for venues who want:

• More high value weddings (£15–20k+)

• A clear, repeatable system instead of guesswork

• Support that feels approachable, practical, and tailored

If you’re tired of feeling invisible or overwhelmed and want a system that works, the WILD Booking Blueprint can transform your enquiries and revenue.

Ready to attract and convert your dream couples?

Book your free consultation today kayleigh@wildeventsconsulting.co.uk